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  • Writer's pictureRichard Genet

The Magazine Business

One of my final projects at university was to conceptualise and create a commercial magazine. As a regular reader of various travel magazines, I very quickly chose a topic.


My magazine was called Sweet Travels and invites readers to explore the world's sweets, puddings and confectionary.


The cover of Sweet Travels combines a variety of industry trends in order to stand out on a crowded newsstand. The cover photography was chosen to lure readers in, and the flashes and other page furniture help to emphasise the theme of the magazine.


Inside the magazine, I created an editor's letter spread, followed by the contents.





Accompanying the magazine mock-up, I was also challenged to create a media kit for Sweet Travels. Using some of the same design choices as the magazine, I aimed to make a media kit that could sell advertising space in Sweet Travels.










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